Jan 19, 2016
Skincare Products: Hype, Tricks, False Marketing Claims and more.
Board Certified Dermatologist Dr. Leslie Baumann discusses skincare hype and mis-leading marketing claims.
Dr. Leslie Baumann is an internationally renowned board-certified dermatologist, bestselling writer, media personality, sought-after lecturer and the CEO of Baumann Cosmetic Dermatology.
Dr. Baumann's research has been instrumental in the FDA approval of Botox, Dysport, Voluma, Sculptra, Juvéderm, Tri-Luma and other groundbreaking drugs and treatments.
Don't just buy products because someone at the cosmetic counter tells you that it will firm your skin. Skincare companies spend lots of money in marketing and many of their claims are false.
Dr. Baumann discusses some of these tricks and what the labels that you read really mean. We also talk about stem cells in products and natural oils for your skin. Plus Dr. Baumann shares her favorite skincare products with us.
"There is no way to measure firmness its a made up marketing term. Firming doesn't mean a thing."
"Don't forget to put all the products you use on your face on your neck and chest" - Dr. Leslie Baumann